Intent HQ is a privacy-first customer analytics platform built for telcos and their unique data. Telcos have some of the richest and most valuable customer data of any business, but this data is hidden in their Network Data. Data that explains customer spending habits, unique interests, brand affinities and product & service needs. Intent HQ’s advanced AI software transforms this network data into human-like customer insights, enabling telcos to develop hyper-personalized marketing campaigns and customer experience, drawing on detailed behavioral insights to connect with consumers at the deepest possible levels. We call our approach ‘true personalization’. It means telcos can build better relationships with their customers, boost brand loyalty and achieve a significantly improved return on investment from their marketing communication activities.